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Hispanic media
A new year, another year of growth for Telemundo

Univision is still tops in 18-49s in Spanish-language TV but the NBCU-owned network is closing in on total viewers and has seven o...

FCC stunner: OKs Univision rescue by Televisa

Clears way for the Mexican television giant to provide much-needed financial backing to the long-dominant U.S. Spanish-language me...

Teetering giant: The unfolding drama of Univision

The Spanish-language TV group is saddled with huge debt and under challenge from NBC-owned Telemundo. Its supplier of telenovelas,...

Horror on the border: Children in detention centers

They fled the violence or poverty of their homeland seeking asylum, arriving by the thousands. Now they live in squalor in facilit...

Actually, the issue is not enough immigrants

Here's a wake-up call to the anti-immigration movement: The outward flow of Mexicans is actually hurting small businesses in Ameri...

Spanish-language broadcasters: Our viewers are terrified

And it's not just illegals. Hispanics of all sorts worry how they'll be treated under the Trump administration. Networks are reach...

If Trump loses, blame the wrath of Hispanic voters

Latino voters favor Clinton by a 62-point margin, and they could put her over the top in critical states such as Florida. He's ali...

For ESPN2, targeting a new type of sports viewer

The network is reaching out to Hispanic Millennials, who like their sports information in English and Spanish, with 'ESPN Nacion.'...

Alas, it appears MundoMax will soon be gone

Spanish-language network is producing almost no new shows, leaving affiliates to air repeats. It's expected to shut down completel...

NBC’s ‘Voice’ premiere soars among Hispanics

First episode of the season averages 958,000 total Hispanic viewers, up 25 percent from last fall. Meanwhile, Fox's 'Empire' tumbl...

Targeting Hispanics? You must consider their age.

It's a huge factor in their media habits, finds a new study, influencing not just what devices and formats they prefer but which l...

En fuego: Telemundo wins week in total viewers

Spanish-language network finishes ahead of Univision for the first time in its history, thanks in part to its new Sunday night Jua...

Five takeaways on Hispanics and Hispanic media

What media planners and buyers need to know about this important demographic. A wrapping up of Media Life's month-long series and ...

Growing gap between younger and older Hispanics

Major differences emerge in their media usage, their language preferences and their education. When targeting Hispanics, it's impo...

A look at how the Games were broadcast in Rio

Fox Sports Latin America carries the Olympics in Brazil and other Central and South American countries. There ratings were up. Tal...

For Spanish-language networks, a critical election

Broadcasters are putting muscle behind get-out-the-vote campaigns to reach Hispanic voters. They're apolitical, aimed at encouragi...

How Hispanic media will evolve in the future

As the population skews younger and more Latinos are born here, their preferences are changing as well. Buyers best pay attention ...

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