Commercial prices for 'SNL' and 'Rachel Maddow' have soared right along with their audiences. But also seeing a surge in advertisi...

Forecast: Native will account more than half of all display spending, with growth of more than 36 percent in 2017. Behind the grow...

Soars 6.7 percent, strongest pace since 2005, despite a so-so economy. What that means for this year: Solid but less torrid growth...

The usual declines aren't happening. All three cable news networks see significant advertising gains in January, and broadcast new...

What issues are you keeping the closest eye on? How will President Trump impact media? What are your clients' biggest concerns and...

Slew of newspapers and magazines come out against the ban, as well as a handful for. Advertisers including Nike, Starbucks, Lyft a...

Spending gains slowed, after years of gangbusters growth, as advertisers shifted money back to TV. It will continue into 2017 with...

He was the first and best-known forecaster in advertising, and everyone in media clamored to read his predictions. He died at age ...

It was a great holiday season for online but a bummer for brick-and-mortar retailers. Sales tumbles nearly 5 percent. Big-name ret...

Media and ad agencies took a drubbing in 2016 over such issues as kickbacks, price-fixing, Facebook's messed-up metrics and the fa...

Hits all-time high of 17.6 million in 2016, surpassing 2015's total and boding well for advertising, which increases when people b...

Most traditional media will be dramatically transformed, much of it interactive. Think phones that communicate with beacons and al...

Yes, it's now hugely popular, but as an ad form it has major drawbacks, and they will prove its undoing in the coming year. Here a...

Digital will outpace TV for the first time, according to two new forecasts. Mobile video will catch fire while print's decline acc...

Spending falls 10.6 percent in November as the networks scramble to recover from football's big ratings dropoff. Other media don't...

WPP says the Department of Justice has reached out for information as it investigates allegations of price fixing in video ad prod...

Subpoenas Publicis and Omnicom, amid allegations they steered contracts to their in-house production companies. It's a $5 billion ...