Mets’ pennant win hits a home run on Twitter

The New York Mets haven’t been to the World Series since the turn of the century, so it’s no surprise fans took to Twitter to celebrate this year’s appearance in the Fall Classic.

TBS’s coverage of the Mets’ National League pennant-clinching win over the Chicago Cubs last Wednesday generated a unique Twitter audience of 6.87 million, according to Nielsen social, or the number of accounts that saw at least one tweet about the game.

That was the top Twitter audience among all TV telecasts during the week ended Oct. 5.

The game was also No. 2 for the week in terms of total tweets sent, generating 852,000 three hours before, during and three hours after the telecast.

Among non-sports programs, MTV’s Europe Music Awards on Sunday night had the top Twitter audience at 5.86 million, and it also generated the most total tweets during the week overall, 907,000.

AMC’s “The Walking Dead” was a close second among entertainment programs, generating a Twitter audience of 5.44 million from 821,000 total tweets.

Tags: chicago tubs, New York Mets, social tv, tbs, twitter tv, world series