Early numbers: NBC leads on election night
Averages 12 million total viewers, ahead of No. 2 ABC with 9.7 million
November 9, 2016
On election night, the networks turned their primetime schedules over to their news teams.
And NBC paced the pack Tuesday, as it usually does.
That’s according to early numbers, which are subject to much change when the final tallies come out later today. These numbers don’t account for time zone differences.
Lester Holt and his NBC crew averaged 12 million total viewers during primetime, according to Nielsen overnights, ahead of ABC at 9.7 million.
NBC and ABC have the top two evening newscasts, so it’s little surprise they’d be out ahead.
CBS was third with 8.8 million, followed by Fox with 4.3 million.
Both Univision and Telemundo had robust crowds for their election coverage, posting 3.9 million and 2.2 million, respectively.
Only the CW did not air election coverage. It had repeats of “The Flash” and “No Tomorrow,” which averaged 1 million on the night, clearly drawing away some who were uninterested in listening to more from an election that has seemingly gone on for months.
Check back with Media Life later today for updated numbers and viewership from the cable news networks.
***
Top show of the night in 18-49s
NBC’s “Decision Night in America”, 8-11 p.m., 4.4 rating.
Top show of the night in 18-34s
NBC’s “Decision Night in America”, 8-11 p.m., 3.5 rating.
Top show of the night in total viewers
NBC’s “Decision Night in America”, 8-11 p.m., 11.97 million.
Overnights
|
||||||
|
Network
|
Adults 18-49
|
Adults 18-34
|
Households
|
|||
|
Rating
|
Share
|
Rating
|
Share
|
Rating
|
Share
|
|
|
NBC
|
4.4
|
11
|
3.5
|
10
|
6.7
|
10
|
|
ABC
|
3.0
|
7
|
2.4
|
7
|
5.7
|
8
|
|
CBS
|
2.6
|
6
|
2.3
|
7
|
5.2
|
8
|
|
Univision
|
1.6
|
4
|
1.3
|
4
|
1.8
|
3
|
|
Fox (8-10 p.m.)
|
1.5
|
4
|
1.3
|
4
|
2.5
|
4
|
|
Telemundo
|
0.8
|
2
|
0.8
|
2
|
1.1
|
2
|
|
CW (8-10 p.m.)
|
0.3
|
1
|
0.2
|
1
|
0.6
|
1
|
|
All ratings based on live-plus-same-day DVR playback, including shows replayed before 3 a.m. Seven-day DVR data won’t be available for several weeks. Forty-nine percent of Nielsen households have DVRs
Source: Nielsen
|
||||||
Overnights
|
||
|
Network
|
Show
|
18-49 Rating
|
NBC |
Election night: Decision Night in America |
4.4 |
|
ABC
|
ABC News Your Voice Your Vote
|
2.9
|
|
CBS
|
Campaign 2016: Election Night
|
2.6
|
|
Univision
|
Noche de Elecciones 2016
|
1.6
|
|
FOX
|
You Decide 2016: Election Special
|
1.5
|
|
Telemundo
|
La Batalla Final: Decision 2016
|
0.8
|
|
CW
|
The Flash
|
0.4
|
|
CW
|
No Tomorrow
|
0.2
|
|
All ratings based on live-plus-same-day DVR playback, including shows replayed before 3 a.m. Seven-day DVR data won’t be available for several weeks. Forty-nine percent of Nielsen households have DVRs
Source: Nielsen
|
||
Tags: abc, cbs, clinton, election night, nbc, NEWS, overnight ratings, overnights, trump, tuesday overnights
Related News
Readers: Mainstream media really blew it this election
A record number watch Donald Trump’s victory
Healthy year for local TV, despite uncertainties
It’s here: Media Life’s new sports newsletter
Media Life’s Digital Media Transparency Initiative
For ‘Chicago Med,’ down but certainly not out
Oops! How Newsweek proclaimed Clinton the winner.
HuffPost: We’ll stop calling Trump a racist (for now)
Behind Canada’s newfound popularity, post-election
World Series Game 7 also shines among Hispanics
Early numbers: NBC leads on election night
This week’s broadcast ratings
This week’s cable ratings
People
- Greg Neal becomes head of production at The Marketing Arm
- Scripps president and CEO Rich Boehne retiring
- Laura Dames rises to EVP and GM at Turner Studios
- Jessie Heyman becomes digital features director at InStyle
- Rosie O’Donnell joins Showtime's comedy pilot 'SMILF'
- Leonard Roberts joins the cast of TNT's 'Major Crimes'
This week’s broadcast ratings
This week’s cable ratings
This week’s top-rated movies, songs and books
This week’s daypart ratings
This month’s digital traffic data: August 2016
This month’s new media traffic data
Search and analytics manager job in Columbus
Stamford agency needs a mass media manager
Media traffic specialist position in Stamford
Wanted: Cross channel media reporting analyst
Media research analyst opening in Stamford