Disney Interactive chops 700 jobs
March 7, 2014
One hit concept can’t make up for years of struggle, apparently.
Months after the successful introduction of Disney Infinity, a new gaming package that has sold more than 3 million copies in six months, Disney Interactive is laying off a significant portion of its workforce.
The unit said yesterday that 700 people will lose their jobs. That represents 26 percent of Disney Interactive’s worldwide workforce.
The gaming and digital media unit has suffered from years of lackluster results.
From 2008 to 2012, it lost an average $200 million annually, according to The Los Angeles Times, and co-president John Pleasants left the division in November.
Disney Interactive has instituted two previous rounds of layoffs, in January 2013 and January 2011, that saw about 250 people lose their jobs.
Tags: disney, disney interactive, disney interactive layoffs, layoffs, layoffs disney interactive
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