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Cable Shorts

Cable overnights: Yankees’ loss scores

October 7, 2015

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yankeesLove ‘em or hate ‘em – and no one is in between – the New York Yankees sure draw a big audience.

Tuesday night’s wild card playoff game between the Yankees and the Houston Astros on ESPN drew the best overnight rating for any Major League Baseball game on the network in 12 years.

The contest averaged a 5.7 among households, according to Nielsen. Should the rating hold, it would also be ESPN’s best-ever rating for a wild card game.

In Houston, which won the game 3-0, the contest averaged a 14.8 rating, while it posted a 12.0 in New York City.

The game averaged 7.6 million total viewers, easily the top show on Tuesday night on cable, as well as a 2.3 adults 18-49 rating.

In fact, that outrated everything on broadcast Tuesday night in the demo.

ESPN also drew strong numbers online with the WatchESPN app, which streamed to 445,000 unique viewers.

 

Top 10 Cable Programs 
Ranked on Total Viewers
Oct. 6

#

Program

Net

(000)

1

MLB WILD CARD  L

ESPN

7604

2

SPORTSCENTER LATE       L

ESPN

2760

3

THE OREILLY FACTOR

FOXNC

2753

4

BIG BANG THEORY, THE

TBSC

2598

5

BIG BANG THEORY, THE

TBSC

2438

6

BIG BANG THEORY, THE

TBSC

2401

7

KELLY FILE, THE

FOXNC

2392

8

BIG BANG THEORY, THE

TBSC

2224

9

STORAGE WARS

AEN

2132

10

SPECIAL RPT W/BRET BAIER

FOXNC

2070

Source: Nielsen

 

Top 10 Cable Programs 
Ranked on Adults 18-49
Oct. 6

#

Program

Net

(000)

1

MLB WILD CARD  L

ESPN

2966

2

SPORTSCENTER LATE       L

ESPN

1474

3

FAMILY GUY

ADSM

1266

4

FAMILY GUY

ADSM

1147

5

BIG BANG THEORY, THE

TBSC

1063

6

AMERICAN DAD

ADSM

1011

7

BIG BANG THEORY, THE

TBSC

999

8

INK MASTER

SPIKE

972

9

BIG BANG THEORY, THE

TBSC

943

10

BIG BANG THEORY, THE

TBSC

906

Source: Nielsen

 

Tags: astros, espn, mlb, mlb playoffs, sports tv, wild card, yankees

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